Geisha Window Display

For the Visual Merchandising project, my team partnered with the Geisha House, a local retail store in Philadelphia, to elevate their store display. We conducted thorough interviews with the owner to understand her brand, vision, and goals. Each team member devised four unique ideas rendered in Sketch-Up to provide realistic visualizations of the proposed displays. After approval from the store owner, we sourced materials and meticulously installed the window display over two weeks. The outcome was a stunning and eye-catching display that effectively showcased the store's products and brand message. The show remained in the window for three months, attracting increased foot traffic and generating positive customer feedback.

Front view

Close up front view

Left view from the street

Right view from the street

In the store view

Below is the SketchUp rendering I created of the original store

Below are the SketchUp renderings and inspiration I presented to the client who wanted a natural, pastel, light and and boho feel to her window display.